This page discusses Shohoz Shonchoy`s `Product 9` in more detail
Shohoz Shonchoy's Product 9: Discussion

P9 is designed to appeal to poor households (not just traders as is the case with P7)
who want to save, but find it difficult.

It hypothesizes that the difficulties arise from the household`s recurrent shortage of cash, which lead to most attempts at saving being abandoned before a usefully large lump sum has been achieved. It answers this difficulty by providing a ready source of cash through interest-free loans which may be topped-up at any time. But one third of the value of each loan (or top-up) is placed directly into a savings acccount. The savings acccount can be accessed at any time (though the withdrawal must first be used to pay down any outstanding loan balance) but savers suffer a penalty unless their savings have reached 20,000 taka ($285), a sum seen as `usefully large` by the target group of clients.

P9`s
business plan is unlike that of other SafeSave or Shohoz Shonchoy products. Loans are interest-free, so income arises from some modest fees and from earnings on the savings portfolio, which, it is hoped, will exceed the loan portfolio early on the life of the product. Risk is expected to be very low because most clients will hold bigger savings than loan balances. Costs are also low since field-level daily collection is done only for loan repayments - all saving is done by deduction from loans and top-ups disbursed at the office.

In the light of constant press criticism of MFI loan interest rates in Bangaldesh, and in the country`s Islamic context, offering
interest-free loans is an attractive idea to both the provider and the client.
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Shohoz Shonchoy's Product 9: Research

Research questions:
P9 took on its first clients in March 2007. Our research agenda includes the questions:
   a: Is this business plan feasible?
   b: Will clients really be willing to `borrow their own savings`, even interest-free?
   c: What proportion of clients will manage to reach the 20,000 taka target savings balance, and how long will it take them?
   d: What kind of clients will this product attract?

Findings to date: October 2008
Click here for the latest findings